
Brand it like Beckham
As individuals, we all have a personal brand which, simply put, is our reputation. When our brand or reputation is damaged, the financial and emotional impact can be life-changing.
As individuals, we all have a personal brand which, simply put, is our reputation. When our brand or reputation is damaged, the financial and emotional impact can be life-changing.
Your company logo, business cards, company vehicles, website and social media platforms are the public face of your business. You need to make sure you’re looking your best when potential customers come calling.
First impressions count and your business has less than seven seconds to make a good one to potential customers. Every time someone comes into contact with you and your business, they’ll be making a pretty instant decision on whether they want to trust you with their hard-earned cash.
Hopefully we can answer the big question all small business owners have asked? How much does a website cost? Sounds like a simple question, doesn’t it? Google it and see if you find a simple answer – bet you don’t!
The logo design process isn’t instant and it shouldn’t be rushed. It will take time for you and a good designer to come up with a logo that will work well wherever you use it, including on your website, business stationery, vehicles and sometimes clothing.