As individuals, we all have a personal brand which, simply put, is our reputation. When our brand or reputation is damaged, the financial and emotional impact can be life-changing.
Looks aren’t everything but ……. Your company logo, business cards, company vehicles and website are the public face of your business and you need to make sure you’re looking your best when potential customers come calling.
First impressions count and your business has less than seven seconds to make a good one to potential customers. Every time someone comes into contact with you and your business, they’ll be making a pretty instant decision on whether they want to trust you with their hard-earned cash.