Get ready to trade again
Stuck at home and wondering what will be left of your business at the end of this crisis? Take charge of the situation and work on your marketing to keep your business alive and kicking in the eyes of your customers.
How to write a great Case Study
Testimonials and words of praise from genuine customers are incredibly powerful. If you have a website, you should showcase good reviews and testimonials wherever possible as they “prove” the promises you make about good customer service and great products. This article will tell you how to write a great case study.
Why is great content so important?
Why is great content so important for your website? Having a beautifully designed website that shows off your products and services is pointless if your company doesn’t appear in online searches and no-one visits your website. Your company website must appear in...
Is your business reputation fair?
Is your business reputation fair? “It takes many good deeds to build a good reputation and only one bad one to lose it,” Benjamin Franklin How’s your reputation? What do people think about you and your company? Do you think they say the same things to your face as...
Time for a marketing MOT?
First impressions count and your business has less than seven seconds to make a good one to potential customers. Every time someone comes into contact with you and your business, they’ll be making a pretty instant decision on whether they want to trust you with their hard-earned cash.
Logo design process
The logo design process isn’t instant and it shouldn’t be rushed. It will take time for you and a good designer to come up with a logo that will work well wherever you use it, including on your website, business stationery, vehicles and sometimes clothing.