Cheap Logo Design

Cheap Logo Design

Cheap logo design could actually cost your business a lot more than just money. If it’s not “fit for purpose” in print, online and on social media, you’ll be doing your business more harm than good in the long run.

How to write a great Case Study

How to write a great Case Study

Testimonials and words of praise from genuine customers are incredibly powerful. If you have a website, you should showcase good reviews and testimonials wherever possible as they “prove” the promises you make about good customer service and great products. This article will tell you how to write a great case study.

What is content marketing?

What is content marketing?

What is content marketing?   “Content Marketing” is a relatively new buzzword in the world of marketing, but it is actually as simple as it sounds. Any information you add to your website or social media platforms is “content” and the “marketing” bit is how you...
Do people know your business exists?

Do people know your business exists?

You’ve decided to take the plunge, leave your secure job and set up as a sole trader doing what you love.
Good for you. Who have you told? Chances are, you’ve talked this through long and hard with family and friends and they’ve told you to go for it – they’ve seen how great you are at what you do and they all believe you’ll be successful.

Is your business reputation fair?

Is your business reputation fair?

Is your business reputation fair?   “It takes many good deeds to build a good reputation and only one bad one to lose it,” Benjamin Franklin How’s your reputation? What do people think about you and your company? Do you think they say the same things to your face as...
Brand it like Beckham

Brand it like Beckham

As individuals, we all have a personal brand which, simply put, is our reputation. When our brand or reputation is damaged, the financial and emotional impact can be life-changing.