Why great copywriting is as important as great design

Why great copywriting is as important as great design

Effective marketing is a combination of creative ideas, eye-catching design and compelling words. The text on your website, the wording in your company brochure and the messages you post on social media say as much about your business as your logo and the behaviour of...
How to write a great Case Study

How to write a great Case Study

How to write a great Case Study Testimonials and words of praise from genuine customers are incredibly powerful. If you have a website, you should showcase good reviews and testimonials wherever possible as they “prove” the promises you make about good customer...
Cheap business cards

Cheap business cards

Don’t buy cheap business cards! When someone hands you their business card, you instantly form an impression about them and their business. If it’s tatty, poorly-designed and flimsy, we bet it makes you think twice about doing business with them. Sometimes, your...
Why is great content so important?

Why is great content so important?

Why is great content so important for your website? Having a beautifully designed website that shows off your products and services is pointless if your company doesn’t appear in online searches and no-one visits your website. Your company website must appear in...
What is content marketing?

What is content marketing?

What is content marketing? “Content Marketing” is a relatively new buzzword in the world of marketing, but it is actually as simple as it sounds. Any information you add to your website or social media platforms is “content” and the “marketing” bit is how you promote...
Do people know your business exists?

Do people know your business exists?

Do people know you exist? What every small businesses must do – even if you have absolutely no money to spend on marketing! You’ve decided to take the plunge, leave your secure job and set up as a sole trader doing what you love. Good for you. Who have you...

Pin It on Pinterest